When your heart says quit your job to be at home with your family, but reality says you need to make money… do what I did!
Start a freelance business!
Start a freelance business!
Every mom deserves to have the same freedom, flexibility, and financial stability that thousands of women enjoy every day with freelancing.
Moms need money. #fact
And we need a freeing & flexible job that works with our family… especially right now.
Where’s the solution?
Moms need money. #fact
And we need a freeing & flexible job that works with our family… especially right now.
Where’s the solution?
FREELANCING!
FREELANCING!
Wait... what exactly is freelancing?!
Wait... what exactly is freelancing?!
I’m glad you asked! A freelancer is someone who operates as an independent contractor- meaning you’re the boss!
Freelancers can have specialized skill sets or they can work as virtual assistants- taking over the various miscellaneous tasks a business owner might have at any given moment.
Freelancers set their rates & hours & can work from just about anywhere- it’s the perfect way for moms to stay home with their babies & still earn an income!
Freelancers can have specialized skill sets or they can work as virtual assistants- taking over the various miscellaneous tasks a business owner might have at any given moment.
Freelancers set their rates & hours & can work from just about anywhere- it’s the perfect way for moms to stay home with their babies & still earn an income!
No matter what your background is there is a freelance service you can offer & help business owners out with…
Here are just a few ideas of what you could offer and do as a freelancer:
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Virtual Assistant
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Online Business Manager
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Social Media Manager
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Podcast Manager
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Graphic Designer
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Copywriter
Virtual Assistant
Virtual Assistant
WHAT IS A
VIRTUAL ASSISTANT?
WHAT IS A
VIRTUAL ASSISTANT?
VIRTUAL ASSISTANT?
A Virtual Assistant is a freelancer that takes over the administrative & overflow tasks for a business. And your main job as a VA is to save the business owner time by executing the tasks and projects they assign to you.
Your role as a VA will most likely look different for each client because every business and business owner is different with different needs. However, the one thing that remains the same is the client will be assigning you tasks and projects & you'll get them done!
Many beginner freelancers love to start as VA's because they're able to get experience in a variety of things, allowing them to figure out what they love doing (and don't love doing, so they can niche down and specialize down the road.
Your role as a VA will most likely look different for each client because every business and business owner is different with different needs. However, the one thing that remains the same is the client will be assigning you tasks and projects & you'll get them done!
Many beginner freelancers love to start as VA's because they're able to get experience in a variety of things, allowing them to figure out what they love doing (and don't love doing, so they can niche down and specialize down the road.
WHAT DOES A VIRTUAL ASSISTANT DO?
WHAT DOES A VIRTUAL ASSISTANT DO?
Some of the main tasks VA’s handle are administrative (things like email inbox management, scheduling social posts, updating the calendar, etc.) and customer-service tasks (responding to DM’s, assisting in Facebook groups, etc.).
In most cases, the client will tell you what they need help with and train you on any necessary systems or software they use.
This could include tasks such as:
In most cases, the client will tell you what they need help with and train you on any necessary systems or software they use.
This could include tasks such as:
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Email inbox management
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Customer management (replying to emails that come into a business)
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Solving technology problems
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Managing customer orders
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Organizing Google drives
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Data Entry
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Recording KPIs
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Scheduling social media posts
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Doing research projects
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Creating social media graphics
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Creating slides
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Taking a Google document and turning it into a branded pdf
HOW MUCH CAN YOU CHARGE?
HOW MUCH CAN YOU CHARGE?
Most virtual assistants charge an hourly rate and sell a retainer package of hours. Typical hourly rates for virtual assistants can range from $25-$40 an hour. And most clients purchase a package of 20, 30, or 40 hours of support a month.
So you can take your hourly rate x the number of hours in the package and you can charge anywhere from $500 - $1600+ per client.
So you can take your hourly rate x the number of hours in the package and you can charge anywhere from $500 - $1600+ per client.
Social Media Manager
Social Media Manager
WHAT IS A
SOCIAL MEDIA MANAGER?
WHAT IS A
SOCIAL MEDIA MANAGER?
SOCIAL MEDIA MANAGER?
A social media manager helps clients manage their social profiles. In this day and age ALL businesses need a social and online presence, but that takes time and skill... a lot of businesses outsource this part.
A social media manager’s role is to implement a client's social strategy (plan) across different platforms. As a social media manager, your client will provide the overall strategy and/or plan for the account and you just execute.
This is different from the social media strategist's role which is a high-level social media service where the freelancer provides the overall plan and strategy for the account. A lot of freelancers who are creative and love social media already will start as the SMM role and grow into the strategists role as they get more experience and comfortable as a freelancer!
A social media manager’s role is to implement a client's social strategy (plan) across different platforms. As a social media manager, your client will provide the overall strategy and/or plan for the account and you just execute.
This is different from the social media strategist's role which is a high-level social media service where the freelancer provides the overall plan and strategy for the account. A lot of freelancers who are creative and love social media already will start as the SMM role and grow into the strategists role as they get more experience and comfortable as a freelancer!
WHAT DOES A SOCIAL MEDIA MANAGER DO?
WHAT DOES A SOCIAL MEDIA MANAGER DO?
Some of the main tasks Social Media Managers focus on are:
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Creating a content calendar
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Writing the captions for each post
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Sourcing or creating the visuals for each post: branded still photo, graphics created in Canva, short video (reel or tiktok) filmed by the client
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Scheduling and/or posting the content
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Engaging with audience
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Evaluating the effectiveness of content & reporting key metrics to the client
As a SMM you DON'T have to be an expert on the client's industry & can repurpose their blogs, podcast, and youtube channels to create social content!
HOW MUCH CAN YOU CHARGE?
HOW MUCH CAN YOU CHARGE?
Most SMM's will charge based on a set # of deliverables each month & estimate the total cost of the package based off of their ideal hourly rate. Rate ranges for SMM's is anywhere from $35 an hour to $100+ depending on experience + results from previous clients.
For example, let's say a basic package could include: Content calendar, 13-14 posts a month (3 per week with 4.5 weeks a month) including the caption, visuals, & scheduling, & a monthly report. The estimated time to complete this is approximately 18 hours... Round up to 20 for a nice even number and starting out a basic social media package could be $700 per client per month.
For example, let's say a basic package could include: Content calendar, 13-14 posts a month (3 per week with 4.5 weeks a month) including the caption, visuals, & scheduling, & a monthly report. The estimated time to complete this is approximately 18 hours... Round up to 20 for a nice even number and starting out a basic social media package could be $700 per client per month.
Graphic Designer
Graphic Designer
WHAT IS A
GRAPHIC DESIGNER?
WHAT IS A
GRAPHIC DESIGNER?
GRAPHIC DESIGNER?
A graphic and web designer can encompass a lot of different aspects. Graphic designers are tasked with helping clients develop the look and feel of their brand, as well as creating images, graphics and other visual deliverables that reflect a client’s brand, while web designers take the brand and create the website.
WHAT DOES A GRAPHIC DESIGNER DO?
WHAT DOES A GRAPHIC DESIGNER DO?
Some of the main tasks graphic designers focus on are:
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Brand Identity Development
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Logo Creation
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Creation of various deliverables: ebooks, pdfs, presentation templates, social media graphics, flyers, pamphlets, invitations etc.
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Landing page design
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Web Design
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Take feedback from clients and revise the deliverables
You do not need a graphic design degree to be a graphic or a web designer! In fact, a lot of the graphic designers I know in the online space do NOT have a degree in graphic design. They are self-taught! It all starts with the first project and grows from there! If you have an eye for what is and is not aesthetically pleasing, you can get started as a designer!
HOW MUCH CAN YOU CHARGE?
HOW MUCH CAN YOU CHARGE?
Like SMM graphic design is typically packaged and priced based on the specific deliverables and not by hour, but they use their ideal hourly rate to help determine the total cost.
For example, let's say a basic package could be a 3-page web design. Let's say each page estimate to finish is 3-5 hours. Take 3x15 = and you get about 15 hours for a 3-page website from start to finish. Take 15 times your ideal hourly rate... $35 is a great spot for just starting out. $35x15 = $525 or about $175 per page. With each site completed and happy client, you can bump up your prices too! This is one of my favorite things about being self-employed as a freelancer -- no more 1% raises that don't even equate to the rise in cost of living.
For example, let's say a basic package could be a 3-page web design. Let's say each page estimate to finish is 3-5 hours. Take 3x15 = and you get about 15 hours for a 3-page website from start to finish. Take 15 times your ideal hourly rate... $35 is a great spot for just starting out. $35x15 = $525 or about $175 per page. With each site completed and happy client, you can bump up your prices too! This is one of my favorite things about being self-employed as a freelancer -- no more 1% raises that don't even equate to the rise in cost of living.
Podcast Manager
Podcast Manager
WHAT IS A
PODCAST MANAGER?
WHAT IS A
PODCAST MANAGER?
PODCAST MANAGER?
A podcast manager keeps a business’s podcast running by editing podcasts, publishing episodes to hosting sites, writing show notes, promoting the show, and promoting the podcast host as a podcast guest.
All these roles take a lot of time and skill, so many podcast hosts look to outsource some or all of these roles to an editor or podcast manager - myself included!
All these roles take a lot of time and skill, so many podcast hosts look to outsource some or all of these roles to an editor or podcast manager - myself included!
WHAT DOES A PODCAST MANAGER DO?
WHAT DOES A PODCAST MANAGER DO?
EDITING Normalizing the volume, editing out silence, taking out verbal mistakes, & reducing background noise are all part of the editing process. This part of the process can be time-consuming!
UPLOADING Each episode needs to be uploaded to a hosting platform before putting it on platforms like Apple or Stitcher for listening. (I use Libsyn for hosting the Live Free Podcast!) The audio files, a short description, and show art are all uploaded every time there is a new episode.
AUDIOGRAPHICS Editors pull out pieces of the podcast and match an audio stream to that snippet of the podcast. Then the editor creates a graphic and makes the entire audiographic shareable on social media to market the show.
UPLOADING Each episode needs to be uploaded to a hosting platform before putting it on platforms like Apple or Stitcher for listening. (I use Libsyn for hosting the Live Free Podcast!) The audio files, a short description, and show art are all uploaded every time there is a new episode.
AUDIOGRAPHICS Editors pull out pieces of the podcast and match an audio stream to that snippet of the podcast. Then the editor creates a graphic and makes the entire audiographic shareable on social media to market the show.
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Starting a podcast
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Prepping copy or writing interview questions.
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Setting up an RSS feed
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Recording the show
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Strategizing ideas for new shows
HOW MUCH CAN YOU CHARGE?
HOW MUCH CAN YOU CHARGE?
Like SMM & graphic design, podcast management is typically packaged and priced based on the specific deliverables and how long and how many episodes are produced per month.
Let's say a basic package could just be the editing & uploading for 4.5 podcasts a month and each episode is approximately 30-45 minutes long. Each episode will take roughly 3x as long as the audio content to edit and publish. 45 minutes x 3 x 4.5 episodes = about 10 hours. You can bump this up to 15 to include show notes for each episode. Take 15x your ideal hourly rate ($35 is a good beginning for new podcast managers) and you have $525 per client per month!
Let's say a basic package could just be the editing & uploading for 4.5 podcasts a month and each episode is approximately 30-45 minutes long. Each episode will take roughly 3x as long as the audio content to edit and publish. 45 minutes x 3 x 4.5 episodes = about 10 hours. You can bump this up to 15 to include show notes for each episode. Take 15x your ideal hourly rate ($35 is a good beginning for new podcast managers) and you have $525 per client per month!
Online Business Manager
Online Business Manager
WHAT IS AN OBM?
WHAT IS AN OBM?
Online Business Managers or OBMS are essentially the sidekick or right-hand woman to the owner or CEO in small solopreneur businesses. The owner is the ideas and the OBM is the details and makes the ideas happen person. An OBM helps to manage the business and works directly with the owner to help make their ideas come to life and ensure their goals get accomplished.
WHAT DOES AN OBM DO?
WHAT DOES AN OBM DO?
Five key areas an OBM might oversee are:
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Strategic planning
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Team delegation, management, & hiring
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Project management
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Systems and automation implementation
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Finance & KPI metric analysis
People who have these skills from their corporate careers like to start out here, but also virtual assistants who love the backend of the business and wants to develop into more of a leadership role with their clients will specialize in this service as they grow.
HOW MUCH CAN YOU CHARGE?
HOW MUCH CAN YOU CHARGE?
Like VA's, OBM's typically charge per hour. But it's a much higher hourly rate. While admin work caps out at about $40 an hour, OBM's start out charging around $50 an hour and can go up with experience & certifications.
A normal OBM role is about 30 hours of support a month x $50 an hour, a basic starting out OBM package could be $1500.
A normal OBM role is about 30 hours of support a month x $50 an hour, a basic starting out OBM package could be $1500.
Copywriter
Copywriter
WHAT IS A
COPYWRITER?
WHAT IS A
COPYWRITER?
COPYWRITER?
A copywriter creates the written content businesses need. There are two types of copywriting. There's copywriting & then there's content writing. Copywriting is persuasive & sales-focused. Content writing is educational & informative.
Freelance writers do market research and may even conduct interviews of a target market to create copy that will speak to the client's ideal client or customer. Another side of freelance writing is to do copy audits and look at businesses' current messaging across all platforms, website, and social media, and assess if their copy is staying on brand and conveying consistent messaging.
Freelance writers do market research and may even conduct interviews of a target market to create copy that will speak to the client's ideal client or customer. Another side of freelance writing is to do copy audits and look at businesses' current messaging across all platforms, website, and social media, and assess if their copy is staying on brand and conveying consistent messaging.
WHAT DOES A COPYWRITER DO?
WHAT DOES A COPYWRITER DO?
Copywriters write:
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Sales Page
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Website Design
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FB AD Copy
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Social Media Captions
Content writers write:
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Blogs
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Article
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Informational Social Media Posts (carousel posts)
HOW MUCH CAN YOU CHARGE?
HOW MUCH CAN YOU CHARGE?
Copywriters typically charge a starting at or a flat rate price for each job. As a copywriter you might base your packages off a $50 an hour price point. There is no limit to what copywriters can charge. I've seen ranges for copy projects range from a few hundred to thousands of dollars per project.
Freelancing is for YOU if you want to:
Create a sustainable, profitable business- with the skills and free time you currently have!
Step AWAY from the never-ending cycle of googling & stressing about which side hustle could finally set you on the path to financial freedom
Stop trying to choose between work & motherhood. You can do both!
Hi, Micala Quinn here.
WIFE, MOM, & WORK-AT-HOME MOM TEST CASE.
WIFE, MOM, & WORK-AT-HOME MOM TEST CASE.
Seven years ago, I was an exhausted, desperate mom willing to try anything if it meant I could stop crying in the daycare parking lot after dropping my daughter off at school and crying at home when my husband said “absolutely not” to my stay-at-home-mom dreams.
You know all those cliche, WAHM jobs? Been there, done that. Or at least...it felt like it as I desperately jumped from at-home baking biz to trying my hand at making hair bows (spoiler alert: it was a giant fail. And almost 8 years later my daughter still refuses to wear any accessory that actually….ya know...matches her outfit!)
When I finally found freelancing, I doubled my old teacher salary in less than a year (and slashed my work hours in half)...working where, when, and how I wanted. I turned in my resignation, picked my daughter Mclaren up from daycare for the very last time, and never looked back.
Seriously. That was one of the happiest days of my life & the best decision I ever could have made.
I didn’t spend thousands of dollars on a flashy Website or invest in hundreds of training programs. Instead, I used the skills and experience I already had as a teacher to land clients — and ran their businesses as efficiently as I ran my classroom.
You know all those cliche, WAHM jobs? Been there, done that. Or at least...it felt like it as I desperately jumped from at-home baking biz to trying my hand at making hair bows (spoiler alert: it was a giant fail. And almost 8 years later my daughter still refuses to wear any accessory that actually….ya know...matches her outfit!)
When I finally found freelancing, I doubled my old teacher salary in less than a year (and slashed my work hours in half)...working where, when, and how I wanted. I turned in my resignation, picked my daughter Mclaren up from daycare for the very last time, and never looked back.
Seriously. That was one of the happiest days of my life & the best decision I ever could have made.
I didn’t spend thousands of dollars on a flashy Website or invest in hundreds of training programs. Instead, I used the skills and experience I already had as a teacher to land clients — and ran their businesses as efficiently as I ran my classroom.
The Live Free Academy
The Live Free Academy
When everything you need to launch a business- from the boring legal/tax info to the super-fun branding exercises- are all in one place...success isn’t only inevitable...it’s lightning fast!
Today, over 3,500+ women have utilized my revolutionary program Live Free Academy to quit their jobs, land dream clients, and do it all with their families by their side!
You are not crazy or entitled for wanting something more. Something different than the path we were told to take our entire lives. What is actually crazy is that it’s taken this long for mothers to finally decide enough is enough.
Are you ready to transform your life and build a business you actually love?
No more sacrifice. No more stress.
It's possible. And you can start right now.
BUT DON'T JUST TAKE IT FROM ME...
BUT DON'T JUST TAKE IT FROM ME...
"I quit my job a year ago and decided to take Micala's course. I am an online business manager, working 25 hours per week plus 10 by a subcontractor I hired! Did I mention I am being paid 1.5X what I was before?!"
"I quit my job a year ago and decided to take Micala's course. I am an online business manager, working 25 hours per week plus 10 by a subcontractor I hired! Did I mention I am being paid 1.5X what I was before?!"
I think the key to success at this is being able to figure things out and having the confidence you can figure it all out no matter what. Be positive. Do not force things. Never give up on making your life work for you. It is so empowering.”
"Today I signed my final client that will put me at nearly double my teaching salary, working about 30 hours a week across 4 clients.”
"Today I signed my final client that will put me at nearly double my teaching salary, working about 30 hours a week across 4 clients.”
I started the program in September and have been working with 3 clients since October. I took the leap, resigned from teaching, and will be done in May. Today I signed my final client that will put me at nearly double my teaching salary. Working about 30 hours a week across 4 clients.
I am so so grateful for Micala and her course and THIS GROUP. Keep applying + shoot for the stars; I signed this last client at a rate I would have never ever ever thought possible!
I am so so grateful for Micala and her course and THIS GROUP. Keep applying + shoot for the stars; I signed this last client at a rate I would have never ever ever thought possible!
"I. DID. IT! I quit my teaching job and am doing this full time!"
"I. DID. IT! I quit my teaching job and am doing this full time!"
I’m so thankful to Micala and her course. I’m so proud of myself! I can’t wait to have a more flexible schedule and be home with my little one more. 11 more days of teaching until I’m done!
"I am so grateful for the way my business is able to be so STABLE for us, growing as necessary to take care of our family."
"I am so grateful for the way my business is able to be so STABLE for us, growing as necessary to take care of our family."
January of this year, I launched VIP days as a course creator. Then a week and half ago, my husband got notice that he no longer had his job. The week following I was able to really pour into my business and no joke, within 7-8 days I was able to book enough work for March via VIP days to make up my husband’s portion of our income.
If I had still been teaching, there’s no way that would have happened. I am so grateful for the way my business is able to be so STABLE for us, growing as necessary to take care of our family while my husband figures out what’s next. I am so thankful for the support of this group and all that Micala has built here!
If I had still been teaching, there’s no way that would have happened. I am so grateful for the way my business is able to be so STABLE for us, growing as necessary to take care of our family while my husband figures out what’s next. I am so thankful for the support of this group and all that Micala has built here!
"I’m officially booked! My clients are a mixture of local clients and jobs from the platform! "
"I’m officially booked! My clients are a mixture of local clients and jobs from the platform! "
Well ladies it officially happened!! Even to the point of having to turn away offers! I have been a part of this community for 1.5 years doing it as a part time gig. I left teaching this May and now I'm a full time VA.
"I am officially fully booked! I just had the best Discovery Call with another dream client. I can't believe it! I started the course four months ago, landed three clients a month later, and now have my fourth!"
"I am officially fully booked! I just had the best Discovery Call with another dream client. I can't believe it! I started the course four months ago, landed three clients a month later, and now have my fourth!"
I was the queen of impostor syndrome when I started this, and while I still don't know everything, I DO know that I can figure anything out. I am so grateful for this course and for Micala and all the wonderful women here in this group!
42% of all workers age 22-34 freelance, and it's expected to be the majority of the workforce by 2027
42% of all workers age 22-34 freelance, and it's expected to be the majority of the workforce by 2027
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51% of freelancers say they wouldn't take a traditional job, no matter how much they're offered
51% of freelancers say they wouldn't take a traditional job, no matter how much they're offered
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63% of freelancers think that having a diversified portfolio of clients is more secure than one employer
63% of freelancers think that having a diversified portfolio of clients is more secure than one employer
Launch your business--- love your life with
Build a profitable, stable freelance business ASAP with the ultimate program for overworked, underpaid, OVER IT moms ready to end the family vs. finances battle.
My proprietary 8-Step Overwhelmed to Overbooked Framework helps you build your business ASAP.
My proprietary 8-Step Overwhelmed to Overbooked Framework helps you build your business ASAP.
No second-guessing or spending too much time on one little area, the modules inside the Live Free Academy are jam-packed with the tools and templates you need to launch a legitimate, functional, profitable business. Every single module features our LFA Rapid Launch Resources! From Trello boards and systems setups to brand kits and discovery call scripts, all you have to do is click, drag, and launch!
Break FREE with my power-packed, comprehensive, step-by-step guide to designing, launching, and growing the business of your dreams.
Break FREE with my power-packed, comprehensive, step-by-step guide to designing, launching, and growing the business of your dreams.
- Match, double, or triple your current take-home pay (so you can FINALLY leave your 9-5)
- Attract and land clients by leveraging the skills and experience you already have, even if you think you have none!
- Master time management - stay focused & build your biz in as little as 20 minutes per day (no more wasting hours on Google & YouTube trying to DIY it all!)
- Banish imposter syndrome and build your business badassery!
- Join a community of successful, inspiring, powerful women ready to embrace and empower you. You can do this- but you will never have to do it alone!
- Finally enjoy freedom, flexibility, and financial stability (without sacrificing precious family time or your sanity!)
Build the life and career you’ve always wanted- with your babies by your side as you conquer it all.
Build the life and career you’ve always wanted- with your babies by your side as you conquer it all.
Want to take a deeper look inside
The Live Free Academy?
STEP 00
STEP 00
Prep & Plan Intro
Prep & Plan Intro
First up - your business foundation. We will discover the WHY that will drive you, design a goal action plan, create the ultimate time management system, manage your mindset & more!
- A realistic plan to build your business - no matter how much time you think you have!
- Your realistic quit date and strategies to reach your goal
- All the FREE tools and tech you need to run your business
LFA Rapid Launch Resources:
LFA Rapid Launch Resources:
- Prep & Plan Get It Done Workbook
Estimated time to complete this module: 2 hours
STEP 01:
STEP 01:
Choose Your Freelance Service
Choose Your Freelance Service
Jumpstart your journey by learning all about the services you can offer as a freelancer- starting today! We will explore the skills and knowledge you need to excel across popular freelance niches, define the skills you already have, and choose the service that is the best fit for you.
- An in-depth understanding of popular freelance career options
- Strategies to determine and define the skills you already have
- A profitable freelance service that will get you P.A.I.D.
LFA Rapid Launch Resources:
LFA Rapid Launch Resources:
- Identify Your Service Get It Done Workbook
Estimated time to complete this module: 2 hours
STEP 02:
STEP 02:
Identify Your Ideal Client
Identify Your Ideal Client
Now that you have a service to offer, it’s time to identify your ideal clients! And trust me- it’s not anyone who will pay you! We’ll explore why ideal clients matter, how a narrowed approach actually leads to more opportunities, and how to understand what your ideal client wants and needs.
- Your ideal client avatar
- Methods to help you uncover the difference-making details about your dream partners
- My EXACT market-research strategy (it almost always leads to another client signed!)
LFA Rapid Launch Resources:
LFA Rapid Launch Resources:
- Pick Your Ideal Client Get It Done Workbook
- Ideal Client Avatar Profiles
- Market Research Questions & Call Scripts
- Coffee Chat Template
Estimated time to complete this module: 2 hours
STEP 03:
STEP 03:
Pricing and Packaging
Pricing and Packaging
Now it’s time for the good stuff! It’s time to set your rates based on experience, expertise, and stay competitive inside YOUR freelance niche
- A blueprint + scripts to price and package your services by freelance service
- Answers to all your pricing and packages questions
- The Live Free Academy pricing calculator
LFA Rapid Launch Resources:
LFA Rapid Launch Resources:
- How to Price & Package Your Servicse Get It Done Workbook
- Pricing Calculator
- Take & Tweak Package Starters
- Raising Your Rates Scipts
Estimated time to complete this module: 2 hours
STEP 04:
STEP 04:
Establish Your Brand
Establish Your Brand
Woohoo! We did it. You have the foundation in place to build the business of your dreams! Now we will develop a beautiful brand that attracts clients, even if you don’t have an eye for design!
Spoiler Alert → This module is everyone’s favorite!
- A showstopping, cohesive brand that WOWS your ideal clients
- Design tips and tricks to make branding your biz super simple
- Your own customizable starter brand kit!
LFA Rapid Launch Resources:
LFA Rapid Launch Resources:
- Develop Your Brand Get It Done Workbook
- Brand Starter Templates
- Brand Board Template
Estimated time to complete this module: 3 hours
STEP 05:
STEP 05:
How to Find & Connect with Potential Clients
How to Find & Connect with Potential Clients
In this step, I’ll show you how to take that ideal client from your dreams to your inbox. We will work through strategies for landing clients, WHERE to find your ideal clients, time management skills, & exactly how to pitch anyone.
- FIVE different strategies to find clients
- TEN pitch templates & scripts
- A done-for-you-plan to land your first client in 30 days
LFA Rapid Launch Resources:
LFA Rapid Launch Resources:
- Connect & Find Potential Clients Get It Done Workbook
- Facebook Group Trello Board
- Connect & Pitch Templates
- Strategy to Land Your First Client PDF
Estimated time to complete this module: 2.5 hours + 5 hours minimum weekly to implement your strategy to land clients
STEP 06:
STEP 06:
Build Your Online Presence
Build Your Online Presence
It’s time to take your business out into the online world. We will build your digital portfolio, optimize your social media presence (and no worries…you don’t have to be on every single platform!), plus I’ll teach exactly how to gain the work experience and testimonials you need to develop a Web presence that wows!
- A portfolio that converts potential clients into paying clients
- Client-attracting, fully optimized social media profiles
- Templates so all you have to do is drag, drop, and mark it done!
LFA Rapid Launch Resources:
LFA Rapid Launch Resources:
- Develop Your Online Presence Get It Done Workbook
- 3 Portfolio Templates to choose from
- Portfolio Copy Starter (Madlib Style)
- Social Media Graphic Templates
Estimated time to complete this module: 6 hours
STEP 07:
STEP 07:
How to Seal the Deal & Land the Client
How to Seal the Deal & Land the Client
Let’s get those clients locked in! In Module 7, we will cover exactly how to run discovery calls, how to send contracts and invoices, and a follow-up system that keeps you on top of all business leads!
- Discovery call templates and scripts you can use immediately
- Contract and invoice templates
- A ready-to-use lead tracking system
LFA Rapid Launch Resources:
LFA Rapid Launch Resources:
- How to Seal the Deal & Land Clients Get It Done Workbook
- Discovery Call Template
- Potential Questions to Ask By Service Doc
- Proposal Template
- Contract Templates
- Follow-Up Templates
- How to Evaluate What's Working & What's Not Survey
Estimated time to complete this module: 1 hour
STEP 08:
STEP 08:
Getting Started Working With & Wowing Your Clients
Getting Started Working With & Wowing Your Clients
Are you ready to transform that one-time project into a long-term business relationship? In Module 8, we put all the pieces together to ensure your new clients transform into reliable monthly retainer income.
- The super-secret client onboarding process that WOWs
- Best practices to managing and maintaining awesome, long-term client relationships
- How to ask for testimonials & referrals
LFA Rapid Launch Resources:
LFA Rapid Launch Resources:
- Getting Started Working With & Wowing Your Clients Get It Done Workbook
- Client Organization Trello Board
- Kick-Off Call Template
- Onboarding Checklist Document
- The Monthly Review Template
- Testimonial & Feedback Questions Template
Estimated time to complete this module: 1 hour
Upon completion of The Live Free Academy, you will have so much more than just a legitimate, functional, and insanely profitable business. Which is pretty amazing on its own, don’t ya think?!
Upon completion of The Live Free Academy, you will have so much more than just a legitimate, functional, and insanely profitable business. Which is pretty amazing on its own, don’t ya think?!
You will also have the confidence, knowledge, and ability to fully transform your life and break free of the family vs. finances battle...forever!
And that’s pretty dang priceless.
AND IT DOESN'T STOP THERE!
AND IT DOESN'T STOP THERE!
Sneak a peek at the secret weapons that shift your success into overdrive…
Sneak a peek at the secret weapons that shift your success into overdrive…
BONUS 01
BONUS 01
Legally Legit Training
Legally Legit Training
Ensure The Legal & Money Side Of Your Business Is Set Up For Success
BONUS 02
BONUS 02
Portfolio & Confidence Booster
Portfolio & Confidence Booster
Provided potential client avatars & job opportunities for you to practice different scenarios & tasks when working with clients.
BONUS 03
BONUS 03
One Stop Tech System
One Stop Tech System
Learn the Best System To Manage The Backend Of Your Business
Masters of Online Business Bonus!
Masters of Online Business Bonus!
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Go behind-the-scenes of my entire business with the amazing rock stars who make up team Micala Quinn! If you’re wanting an in-depth, behind-the-scenes look at how my entire team manages MY business (so that you’re prepared to wow any client!) then you NEED to access this bonus ASAP!
- Scheduling Posts on Facebook
- Posting a Blog to WordPress
- Hashtags & Hashtag Research
- How to Edit a Podcast
- How to Repurpose Content
- How to Implement a Client's Social Media Strategy
- How to pitch to potential affiliates
- Pinterest Scheduling
- Instagram Scheduling
- Email Inbox Management
- How to Build a Landing Page
- Media Pitching
- How to Create a Social Media Strategy & Content Calendar for a Client
- How to build an email automation
SIX MONTHS ACCESS
Enjoy SIX months private access to the most AMAZING Facebook group for work at home moms on the internet. This group is only available to LFA students and alumni.
It’s your work break room...minus the toxicity and negativity that come with traditional jobs. Post your questions, find an accountability partner, network, share your progress, celebrate your success, & reach out for support when you’re struggling. With over 1000+ active members waiting, willing, and ready to embrace you- you cannot fail! We won’t let you.
Join the LFA Community manager + all your new freelance besties to dive DEEP - launching the first of EACH month! Land new clients, grow your network, scale your services, + MORE with all the feedback & support you could ever need!
Previous challenge participants landed up to FOUR clients… in 30 days! And that’s without 100% perfect implementation and action.
Previous challenge participants landed up to FOUR clients… in 30 days! And that’s without 100% perfect implementation and action.
We launch new challenges every month so you can stay consistent, steady, and scaling!
SIX MONTHS ACCESS
SIX MONTHS ACCESS
Get personalized 1:1 help from ME...every week!
A 6-month access pass to weekly coaching calls is included in your LFA purchase. The calls are virtual and informal! Join from work while on your lunch break or in the car while your kids sing in the background -- whatever you need to do to be there is encouraged! You can stay as long or as short as your schedule allows. Calls are recorded so you can watch the replay.
A 6-month access pass to weekly coaching calls is included in your LFA purchase. The calls are virtual and informal! Join from work while on your lunch break or in the car while your kids sing in the background -- whatever you need to do to be there is encouraged! You can stay as long or as short as your schedule allows. Calls are recorded so you can watch the replay.
In addition to all the training and support you get inside the Live Free Academy & during our weekly coaching calls and monthly challenges, you can also join me once each month for special ongoing skills trainings! These group sessions are designed to provide you with valuable insights and practical tips that you can use to grow your business and enhance your career. With each call focused on one specific training, you'll gain a deep understanding of key concepts and strategies that will help you achieve your goals and grow your business. Join the Live Free Academy today and take advantage of this exclusive opportunity to learn and grow with me and the LFA community.
SIX MONTHS ACCESS
SIX MONTHS ACCESS
I've become known as one of the best resources for business owners looking to hire a freelancer -- this means exclusive job leads each day for you! A 6-month access pass to my top-secret job leads board is included with your LFA purchase! Best of all? The job leads are NOT one size-fits-all! The job leads vary each week in project, niche, budget, and experience needed.
Want a sneak peek?!
Want a sneak peek?!
Here’s what I know: Launching a business is not easy. Even with all the support and guidance included in LFA, life and business can be messy. You will derailed from time to time and experience setbacks. Everyone does!
That’s why the LFA community and weekly office hours are included with the program. To ensure you have daily and weekly support options to get back on track, crush those goals, and get home to your babies!
YOU’VE GOT THIS. AND WE’VE GOT YOUR BACK!
YOU’VE GOT THIS. AND WE’VE GOT YOUR BACK!
The Live Free Difference.
The Live Free Difference.
Maybe this isn’t the first time you’ve heard about launching a freelance business. Let’s be real...there are tons of programs out there offering super similar trainings and results as The Live Free Academy.
How do you make a decision? Aren’t they all the same?
Absolutely not!
Training programs often fall into one of two categories…
How do you make a decision? Aren’t they all the same?
Absolutely not!
Training programs often fall into one of two categories…
Launched their freelance business less than one year ago. It was successful. If they can do it...anyone can! They launch a training program with no results from other students, no guarantees, and no in-depth knowledge of industries, skillsets, and experience levels different from their own. Oof. I have over five years of experience and a proven plan that gets results- over 1000 women have used my program to transform their lives! And they are definitely not all working with the same skillsets or experience levels! The vast variety of the LFA alum speaks for itself- this is more than just a training program for one kind of woman seeking one kind of career. No matter your niche, passion, or vision for your business—my training leads to success.
Person B is an expert. They have flashy sales pages, amazing video tutorials, heck they’ve probably even published a book! Shouldn’t you invest in that freelance guru over some mom typing this while her 3-year-old draws on himself with permanent marker?! Here’s what they don’t tell you. Many times, those impressive guides are where the guru’s instruction stops. No additional support or resources. There’s no one to reach out to when things get tough or confusing. They focus solely on telling you what to do that they never show you how to do it. The reason the LFA alum are so insanely successful in all corners of the freelance market is because we dive deep. We dive deep together. And we do it over and over, every step of your freelance career.
The Live Free Difference.
The Live Free Difference.
Maybe this isn’t the first time you’ve heard about launching a freelance business. Let’s be real...there are tons of programs out there offering super similar trainings and results as The Live Free Academy.
How do you make a decision? Aren’t they all the same?
Absolutely not!
Training programs often fall into one of two categories…
How do you make a decision? Aren’t they all the same?
Absolutely not!
Training programs often fall into one of two categories…
launched their freelance business less than one year ago. It was successful. If they can do it...anyone can! They launch a training program with no results from other students, no guarantees, and no in-depth knowledge of industries, skillsets, and experience levels different from their own. Oof. I have over five years of experience and a proven plan that gets results- over 1000 women have used my program to transform their lives! And they are definitely not all working with the same skillsets or experience levels! The vast variety of the OTO alum speaks for itself- this is more than just a training program for one kind of woman seeking one kind of career. No matter your niche, passion, or vision for your business—my training leads to success.
Person B is an expert. They have flashy sales pages, amazing video tutorials, heck they’ve probably even published a book! Shouldn’t you invest in that freelance guru over some mom typing this while her 3-year-old draws on himself with permanent marker?! Here’s what they don’t tell you. Many times, those impressive guides are where the guru’s instruction stops. No additional support or resources. There’s no one to reach out to when things get tough or confusing. They focus solely on telling you what to do that they never show you how to do it. The reason the OTO alum are so insanely successful in all corners of the freelance market is because we dive deep. We dive deep together. And we do it over and over, every step of your freelance career.
"I have been working full time as a freelancer for a little over a year now and as of this month, I will be consistently hitting $5k months working 15-20 hours a week!"
"I have been working full time as a freelancer for a little over a year now and as of this month, I will be consistently hitting $5k months working 15-20 hours a week!"
When I left corporate on maternity leave last year, my only goal was to make at least $2k a month and have flexibility to work during nap time. Now I’m doing exactly that while more than doubling my original income goals. All of my clients are retainers with a mix of hourly & packages. And the best part is I decided I was going to make $5k a month and don’t have a boss telling me no.
Meet Molly!
Meet Molly!
"Take the leap if vou are wanting to be your own boss. This program is awesome and I'm so glad I did it."
"Take the leap if vou are wanting to be your own boss. This program is awesome and I'm so glad I did it."
Molly works 15 hours per week as a virtual assistant. Molly met her two biz besties through the program. They keep each other motivated and on track within their businesses!
- My 8 Step Overwhelmed to Overbooked Framework (Value $2,998)
- Bonus: Masters of Online Business (Value $997)
- Bonus: 6 Months Access to The Live Free Academy Community (Value $997)
- Bonus: 6 Months of Weekly Office Hours (Value $5,000+)
- Bonus: 6 Months Exclusive Access to Job Leads (Value $2,079)
- LFA Rapid Launch Resources (Value $1,497)
- Bonus: Get it done workbooks (Value $497)
- Bonus: 6 Months of Guest Expert Trainings (Value $997)
- Bonus: MONTHLY LFA Community Challenges! (Value $997)
- Bonus: Portfolio & Confidence Boosters (Value $97)
TOTAL VALUE: $15,000+
YOUR INVESTMENT: 6 easy payments of $297
YOUR INVESTMENT: 6 easy payments of $297
Choose the payment plan that works for you. No matter which plan you choose, you will gain immediate access to all lessons, resources, & our amazing community.
How much time does it take to fully complete the Live Free Academy?
Allow me to put on my former teacher hat here and make one (probably obvious!) disclaimer: every student is different! I can’t give you an exact, precise, absolutely guaranteed time for how long it would take to complete LFA because it’s going to be slightly different depending on your circumstances and perfectionist tendencies.
But my best estimation is somewhere between 15-30 hours, start to finish.
Some ladies finish in a week, some finish in one month, others take a little bit longer. It’s all going to depend on how much time you have!
But my best estimation is somewhere between 15-30 hours, start to finish.
Some ladies finish in a week, some finish in one month, others take a little bit longer. It’s all going to depend on how much time you have!
How much money can I REALLY make?
How exactly can you hit your income goals? And when? How do you price it out? How many clients will you need? Start here with our examples! See what's possible with your pricing and client structure and see just how fast your can meet your exact financial goals!
Meet Raechel!
Meet Raechel!
"You choose what freelancing looks like for you. You don't work for any one else's schedule but your own and bring home a great, steady monthly income"
"You choose what freelancing looks like for you. You don't work for any one else's schedule but your own and bring home a great, steady monthly income"
Once joining Micala's program and implementing Step 5, 'Connect & Find Potential Clients', Raechel landed her first client within 2 weeks!
Clients 2&3 followed shortly after and she now makes more than she ever imagined while maintaining her role as a SAHM, working only during nap-times!
"I quit my 9-5 and now work completely remote!"
"I quit my 9-5 and now work completely remote!"
I want to thank Micala Quinn for lighting a fire inside me!
I seriously cannot thank you and the ladies in this community enough.
I seriously cannot thank you and the ladies in this community enough.
Meet Laura!
Meet Laura!
“Don’t let fear hold you back, you can do it. The work I do now is fun and it gives you the freedom to be your best self.”
“Don’t let fear hold you back, you can do it. The work I do now is fun and it gives you the freedom to be your best self.”
Laura joined Micala's program back in 2021.
In less than a week, she finished the course and landed her first official client in April of 2022! Once she landed her first, the rest started rolling in.
She is now fully booked and is making more than she did as a teacher! Her favorite part about being a freelancer is she no longer experiences the morning hustle of rushing out the door.
The LFA Guarantee
The LFA Guarantee
I know this program is an investment, but I also know it has the potential to transform your life for the better.
But it’s still risky to trust an online stranger, believe in yourself, and go for it.
I get it.
When you step inside the Live Free Academy - I promise to provide you with every level of support you need to make freelancing work for you. This program is intentionally designed with multiple levels of support across platforms to give you access to the coaching and encouragement you need.
In addition to the trainings, templates, weekly live coaching calls, monthly challenges, job leads, and student community connection you can instantly access, I am always here if you need additional 1:1 support.
If for some reason this isn’t enough … reach out and my team will help find a solution.
I get it.
When you step inside the Live Free Academy - I promise to provide you with every level of support you need to make freelancing work for you. This program is intentionally designed with multiple levels of support across platforms to give you access to the coaching and encouragement you need.
In addition to the trainings, templates, weekly live coaching calls, monthly challenges, job leads, and student community connection you can instantly access, I am always here if you need additional 1:1 support.
If for some reason this isn’t enough … reach out and my team will help find a solution.
I'M ALMOST READY... I JUST HAVE A FEW MORE QUESTIONS!
I'M ALMOST READY... I JUST HAVE A FEW MORE QUESTIONS!
No problem, check out the FAQ below.
No problem, check out the FAQ below.
Don't see your question answered? Shoot us an email at hello@micalaquinn.com.
What is a freelancer?
What is a freelancer?
A freelancer is someone who operates as an independent contractor to help small or online businesses grow. You might have a specialized skill set (like graphic design, social media marketing, or copywriting) or you might offer virtual admin support. As a freelancer you set your own rates, run your own business, set your hours etc. My course will help you build your business from scratch- including helping you find clients!
A freelancer is someone who operates as an independent contractor to help small or online businesses grow. You might have a specialized skill set (like graphic design, social media marketing, or copywriting) or you might offer virtual admin support. As a freelancer you set your own rates, run your own business, set your hours etc. My course will help you build your business from scratch- including helping you find clients!
You will receive your login information to access course materials shortly after you complete your purchase.
It depends, because everyone has different goals. Some women find clients in a couple weeks and others take a couple months. The average is around a month!
Of course! One entire step in this program is dedicated to helping you select the right services! We also focus on helping you create your packages and pricing, so you know what to charge!
Unlimited access to course content (you can go back and review and rewatch any time you want!) and 6 months access to Group Coaching Calls, Course Community, Guest Expert Trainings, and Exclusive Job Leads - yes there is an opportunity to continue with the resources after 6 months!
Absolutely! About half of the moms in our program are SAHMs and the other half are working moms looking to replace their full-time income. We even have a few women who aren't moms yet, but are planning on starting their family soon and want to have the freedom to be home when they decide to start having kids! As a SAHM you can build your business and your work hours around your kiddos schedule!
We won't let you! If you follow the steps outlined in my course, seek help when you need it, reach out when you are stuck, you will be amazed at what you are capable of! But what happens if you don't even try? You'll sit there wondering what could have been.
Yes! There are two main routes we focus on in the course: facebook groups and the local market. Both are great options to find clients and we will show you what to do in each situation to land clients. That being said there are TONS of businesses out there and each day more people are creating online endeavors, growing their shops, and hiring support to help them grow! The course group regularly shares job opportunities and I even have a hire form setup to funnel leads into the group!
Everyone's story is different, but there are multiple levels of support to help you be successful. From group coaching calls, course content, and the private Facebook community the steps of the program are proven.When I say no member is left behind I mean it. But you are going to have to take responsibility. You have to show up, complete the course, implement what I teach and reach out when you get stuck or need help
That really depends on how much you want to work and what you are charging per hour or per package. If you have a goal in mind in order to quit your job or to start supplementing, an easy way to figure out your earning potential is to see how many hours you have to work a week and multiply that by your hourly rate. So, if you are charging $30 an hour and have 20 hours to work a week, you could bring in around $2400 a month. However, as a freelancer the opportunities are endless! As your skillset and business grows, you have the freedom to raise your prices and restructure your packages so that you can work the same and start making more, or work less and make the same! It's totally up to you! We have moms with a variety of goals in the course group, some are looking for an extra $500 a month & others are making over 5K per month.
It totally depends on the amount of time you have to devote to the course. I recommend trying to complete one step per week. There is a fast track option I talk about in the program- some women have finished in as fast as one week. However, you do not have to complete the program to find clients and start making money! I will show you how to start taking on clients while you are still building!
I'M ALMOST READY... I JUST HAVE A FEW MORE QUESTIONS!
I'M ALMOST READY... I JUST HAVE A FEW MORE QUESTIONS!
No problem, check out the FAQ below.
No problem, check out the FAQ below.
Don't see your question answered? Shoot us an email at hello@micalaquinn.com.
What is a freelancer?
What is a freelancer?
A freelancer is someone who operates as an independent contractor to help small or online businesses grow. You might have a specialized skill set (like graphic design, social media marketing, or copywriting) or you might offer virtual admin support. As a freelancer you set your own rates, run your own business, set your hours etc. My course will help you build your business from scratch- including helping you find clients!
You will receive your login information to access course materials shortly after you complete your purchase.
Of course! One entire step in this program is dedicated to helping you select the right services! We also focus on helping you create your packages and pricing, so you know what to charge!
Absolutely! About half of the moms in our program are SAHMs and the other half are working moms looking to replace their full-time income. We even have a few women who aren't moms yet, but are planning on starting their family soon and want to have the freedom to be home when they decide to start having kids! As a SAHM you can build your business and your work hours around your kiddos schedule!
Yes! There are two main routes we focus on in the course: facebook groups and the local market. Both are great options to find clients and we will show you what to do in each situation to land clients. That being said there are TONS of businesses out there and each day more people are creating online endeavors, growing their shops, and hiring support to help them grow! The course group regularly shares job opportunities and I even have a hire form setup to funnel leads into the group!
That really depends on how much you want to work and what you are charging per hour or per package. If you have a goal in mind in order to quit your job or to start supplementing, an easy way to figure out your earning potential is to see how many hours you have to work a week and multiply that by your hourly rate. So, if you are charging $30 an hour and have 20 hours to work a week, you could bring in around $2400 a month. However, as a freelancer the opportunities are endless! As your skillset and business grows, you have the freedom to raise your prices and restructure your packages so that you can work the same and start making more, or work less and make the same! It's totally up to you! We have moms with a variety of goals in the course group, some are looking for an extra $500 a month & others are making over 5K per month.
It includes training on the tools I recommend (Trello, Acuity, Canva, Zoom etc). But there is always more you can learn!It does not include intensive training on how to become a social media manager or bookkeeper etc. But we do have guest experts on those topics to help get you started!
It depends, because everyone has different goals. Some women find clients in a couple weeks and others take a couple months. The average is around a month!
Unlimited access to course content (you can go back and review and rewatch any time you want!) and 6 months access to Group Coaching Calls, Course Community, Guest Expert Trainings, and Exclusive Job Leads - yes there is an opportunity to continue with the resources after 6 months!
It totally depends on the amount of time you have to devote to the course. I recommend trying to complete one step per week. There is a fast track option I talk about in the program- some women have finished in as fast as one week. However, you do not have to complete the program to find clients and start making money! I will show you how to start taking on clients while you are still building!
We won't let you! If you follow the steps outlined in my course, seek help when you need it, reach out when you are stuck, you will be amazed at what you are capable of! But what happens if you don't even try? You'll sit there wondering what could have been.
Everyone's story is different, but there are multiple levels of support to help you be successful. From group coaching calls, course content, and the private Facebook community the steps of the program are proven.When I say no member is left behind I mean it. But you are going to have to take responsibility. You have to show up, complete the course, implement what I teach and reach out when you get stuck or need help
Checkout some of our wins...
Checkout some of our wins...
Yours could be next!
Yours could be next!
Don’t waste any more time sacrificing and stressing. This is more than just your way out of that awful job. This is your path to the free, full, fantastic life of your dreams.
Take control of your future. Launch your business. Love your life.
Take control of your future. Launch your business. Love your life.
- My 8 Step Overwhelmed to Overbooked Framework (Value $2,998)
- Bonus: Masters of Online Business (Value $997)
- Bonus: 6 Months Access to The Live Free Academy Community (Value $997)
- Bonus: 6 Months of Weekly Office Hours (Value $5,000+)
- Bonus: 6 Months Exclusive Access to Job Leads (Value $2,079)
- LFA Rapid Launch Resources (Value $1,497)
- Bonus: Get it done workbooks (Value $497)
- Bonus: 6 Months of Guest Expert Trainings (Value $997)
- Bonus: MONTHLY LFA Community Challenges! (Value $997)
- Bonus: Portfolio & Confidence Boosters (Value $97)
TOTAL VALUE: $15,000+
YOUR INVESTMENT: 6 easy payments of $297
YOUR INVESTMENT: 6 easy payments of $297
Choose the payment plan that works for you. No matter which plan you choose, you will gain immediate access to all lessons, resources, & our amazing community.